KNOW YOURSELF. KNOW YOUR IDEA. KNOW YOUR PITCH.

Pitching is at the heart of what the entertainment community does.

We seek to explain our vision so convincing that we enthuse and inspire others to become recruits to our mission. Yes, pitching is a crucial part of the business of creators selling ideas to buyers. But it is about so much more. Pitching is about explaining to others the intangible, whether they be concepts, processes, opportunities or personality potentials. People on the receiving end of pitches will not only look at the proposal itself, they’ll judge the pitcher’s ability to be a ‘safe hand’: Who you are and how you pitch matters as much as what you pitch.

In this Master Class, we’ll draw back the curtain to see how good stories can make great pitches, we’ll look to future needs and how to pitch the future to people who are sometimes stuck in the past, we’ll explore the business side of pitching for money, and we’ll dive into the tricks of the trade, the universal skills that help a pitcher ‘own the room’ and close the deal.

DAY 1 – Saturday, February 25: THE PITCH: PITCHING PSYCHOLOGY

DAY 2 – Sunday, February 26: THE PACKAGE: MAKING YOUR PITCH BANKABLE

DAY 3 – Monday, February 27: THE PRODUCT: PROTOTYPING YOUR PITCH

DAY 4 – Tuesday, February 28: THE FUTURE: PITCHING VIRTUAL REALITY